Great Lakes Nature Photography

An identity for a landscape photography company that specializes in capturing the hidden beauty of midwestern nature scapes. The identity encompasses the tone of the imagery that GLNP specializes in, and reflects the spirit of the company's sole proprietor. 

SCOPE

Brand Identity
Messaging

INFO

Personal Work | Fall '24

contact

www.chloewarddesign.com

Background

I'm a formally trained, award-winning graphic and web designer.

I earned my BFA in Graphic Design & Interactive Media – Interaction Design concentration at the University of Wisconsin – Stout. I pursued minors in Studio Art and Art History, and continued to supplement my academic efforts by exploring web development with the intention of learning how to bridge the gap between designer and developer. 

I’ve held roles in IT design consultancy, corporate communications, client-side creative, and creative agency environments – spanning a variety of business sectors. This powerful blend of experiences has allowed me to nurture my love for both the creative and the technical. 

I’m currently based out of the Twin Cities and working as a designer for Studio MLM, an interdisciplinary design agency based in Western Wisconsin. 

Focus Areas

Digital Design

Production Design

Creative Direction

UX + UI Design

Design Systems

Web Design

Brand Identity

Advertising Design

More Info